The identity
Personality: a sharp-eyed builder. Observant, technically grounded, approachable, quietly opinionated and occasionally dryly funny. Serious about the work; comfortable saying “we do not know yet.”
Positioning: the open-source AI assurance toolkit for testing models and agents against the work they need to do.
Attribution: “An open-source project by Vorbtech Innovative Solutions.” Keep the toolkit’s developer voice distinct from VIS service proposals.
The palette
Use dark text on orange. Use a darker orange text token on light backgrounds for readable links. Never recolour the official logo to match an interface token; preserve the supplied asset.
Typography and composition
Geist for headings and body copy. Geist Mono for actual code, concise metadata and technical notation. Large, deliberate headings; useful labels; thin rules; generous breathing room. Dense information belongs in well-labelled tables and evidence panels.
Our visual grammar
- Proof Gate: clipped-corner frames around a requirement, terminal or evidence. Supplemental artwork, never a replacement logo.
- Trace Ribbon: an orange stepped path for editorial connections. It must not imply measured growth.
- Owl Inspector: the approved geometric owl, used to clarify a lesson or edge case. Preserve canonical references, face, proportions and palette.
- Evidence panel: scope, requirement, observation and limitation remain distinct. Label examples beside the example.
How we sound
| Context | Tone | Example |
|---|---|---|
| Homepage | Clear and direct | Your AI has a job. Test it for that job. |
| Documentation | Patient and exact | Install Bun before running the CLI. npm installs the package; Bun executes it. |
| Finding | Neutral and bounded | The task failed this criterion. The execution record is available for review. |
| Missing evidence | Honest and useful | The measurement is unavailable. It is excluded from the success rate. |
| Community | Warm and practical | Found the awkward case? Bring a small reproduction. |
Claims have to earn their place
No invented results, testimonials, customer logos, universal safety claims or legal-certification badges. Distinguish available features from planned work. ArtemisKit and Loki stay separate. Humour should come from a familiar engineering frustration, never from mocking the reader.
Use the official assets
Preserve proportions, colours and clear space. Do not obscure or crop essential logo details. The full implementation guide is maintained alongside the website source.

